Claro Video
Claro Video on every platform, with multiple content types: movie and series pages, podcasts, a channel guide and profiles with age ratings.
Overview
Claro Video is a streaming app available on every platform (TV, web, mobile and tablet), with multiple content types, including movies, series, podcasts and live channels. It is built on the MwareTV platform. The screens here show the TV and mobile apps, including a Kids home and a channel guide.
My role
UX Designer. I redesigned the user experience for multiple content types, in both landscape and portrait.
Design approach
- Detail pages with a clear focus. On TV the focused element, whether a button, a poster or an episode, carries Claro’s red, and “more info” opens as a layer instead of a new page.
- Seasons as tabs. Series pages show season tabs, episode thumbnails and “users also watched” underneath.
- A guide for the phone. The mobile channel guide lists channels with what’s on and when, and each channel opens to the programme on now with time left.
- Profiles that protect children. “Who is watching?” lets each profile set an age rating (Kids under 7, Older kids 7+, Teens 13+), lock the profile and set a parental code.
Key responsibilities
- UX redesign for every platform, in landscape and portrait
- Main and details pages for each content type
- TV detail pages and focus states
- “More info” layer with cast and directors
- Series and podcast experiences
- Series and podcast players, with seasons and episodes over the player
- Kids home
- Mobile channel guide and channel details
- Profiles, age ratings and parental controls













